1) What was the biggest surprise for you in the reading? In other words, what did you read that stood out the most as different from your expectations?
I was surprised by the extensiveness of the checklist for analyzing a business. There is a significant amount to energy and time wrapped up into ensuring that you make a correct business decision.
2) Identify at least one part of the reading that was confusing to you.
I found the section on valuation methods to be a little confusing. There were a significant number of them listed in the table, but only a few were discussed in detail.
3) If you were able to ask two questions to the author, what would you ask? Why?
Question #1- How can an entrepreneur help to diminish the effects of emotional bias?
Question #2- Which valuation method produces the most accurate results of a successful business.
4) Was there anything you think the author was wrong about? Where do you disagree with what she or he said? How?
I did not disagree with the author regarding any sections of the text. I would have liked to see more information on the methods for business valuation.
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